Wannapob has been in the rice business for 140 years and is the only Thai rice brand with vitamin added that has been registered with the UN.
They manufacture and distribute various rice brands in other countries. Wannapob is both the company’s name and the name of their brand. The selling points are rice with Vitamin B1, B2, B3, and iron, cleansed with a super clean process in Reverse Osmosis water. Their rice does not need to be rinsed before cooking.
With the 4th generation successor, we worked on rebranding and rebuilding the brand to make it more modern and approachable to both Thai and global consumers. The value of Thai rice is displayed on the package in the form of well-known Thai dishes. It has become a standout brand that represents Thai rice’s pride.